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Market and beauty trend knowledge for cosmetics manufacturers: Connecting marketing and R&D

Written by Julia on . Posted in Blog.

We are kicking off our new series of blog posts with an interview. Our market analyst and trend scout Julia Keith answered SOFW-Journal's questions in an interview: How she and ProTec Ingredia came together, what services she offers our customers and - of course - what beauty trends are currently on the horizon. Enjoy reading!

About this article

With this blog post, we are continuing our long-standing collaboration with Julia Keith from the beauty blog Beautyjagd: at the beginning of the year, she joined the ProTec Ingredia team as a market analyst and trend scout. Together we take a look behind the scenes of the cosmetics industry. In this interview, Julia gives us an insight into her job and also offers an outlook on the upcoming beauty trends of 2025.